2011 Ranking: #6
Shortlisted: 2011 Thinkers50 Book Award
Shortlisted: 2011 Thinkers50 Breakthrough Idea Award
Roger Martin is dean of the Rotman School of Management at the University of Toronto, Canada. He is best known for his work on integrative thinking as a means of solving complex problems. He lists his other research interests as business design, corporate social responsibility, and country competitiveness.
The author of 12 Harvard Business Review articles, Martinís best-known book is The Opposable Mind: How Successful Leaders Win Through Integrative Thinking.
In his next book, The Design of Business: Why Design Thinking is the Next Competitive Advantage (2009), Martin suggested that organizations adopt a more design-based approach to thinking.
In his most recent book, Fixing the Game: Bubbles, Crashes and What Capitalism can Learn from the NFL (2011), Martin focuses on the state of American capitalism and the effects of coupling the "real" market - designing, making and selling products and services - with the "expectations" market - trading stocks, options and complex derivatives. The economic train crash of 2008 was a direct result.